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The
Client: |
Shands
HealthCare |
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The
Assignment: |
Create
a direct marketing mechanism with an intrinsic ability
to demand attention from the recipient. |
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The
Solution: |
This
CD and direct marketing campaign leads referring physicians
to the Centers of Emphasis that have made Shands at UF
the state's leading referral center as well as to the
special services available to the referring physician. |
